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New video, digital content vital in sharing the Annual Offering story

Mark DeHart embraced his son Nathen as he was raised from the baptismal waters. It was more than he could have dreamed, to help baptize Nathen and his other son Tylor in the Tuckasegee River. The story of the two homeless brothers, who were fostered and then adopted by Mark and Janina DeHart is moving and inspiring––and the subject of this year’s annual offering video.

It is time for North Carolina Baptist churches to help tell Baptist Children’s Homes’ (BCH) story. It is time for churches to plan, promote, and then invite members to give to this vital offering––an offering that is essential in meeting the physical and spiritual needs of children and families.

“Our goal is to equip pastors and church leadership to share BCH’s story in the face of extraordinary circumstances––the COVID-19 pandemic,” says Blake Ragsdale, BCH Director of Communications. Ragsdale is responsible for producing the Annual Offering initiative and promotional resources for churches. “Our churches are our children’s champions, and we want to help churches collect their best offering.”

In addition to the print materials created, which includes bulletin inserts, posters, and offering envelopes, Ragsdale provides digital content that can be used to share information across multiple mediums.

“Communicating the offering to church members through technology is going to be vital this year,” he explains. “While some churches have reopened, others are providing services online. Some are doing both. Digital content can enrich both experiences.”